The Fractional Creative Director Has Entered the Chat
What’s a Fractional Creative Director? Many SMEs and start-up brands treat creative direction as if they’re unloading a dishwasher: it’s just a task…
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Video Scriptwriting Mastery: Avoid Production Without a Script
POV: You’re a client going straight to production with a mediocre script. Wait. Are you sure that’s a good idea? Understanding the nuances of…
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How a freelance copywriter can fill in-house gaps
A freelance copywriter could be your marketing departments secret weapon. Marketing’s kind of like a dance. I think Isadora Duncan said something like…
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